One Direction and Band Aid 30 co-stars light up Houses of Parliament They have scaled many heights in their career. But, for the members of One Direction, theyve reached a whole new peak - literally. The X Factor boyband, who are the biggest-selling contemporary act in the world, were projected onto the Houses of Parliament on Sunday night. The huge marketing strategy, which sees Harry Styles, Niall Horan, Liam Payne, Zane Malik and Louis Tomlinson superimposed onto the building, appeared at 5pm when the night fell down. It was deliberately planned to happen ahead of the single’s physical CD release on Monday. Naturally, all proceeds from the track will go towards fighting Ebola in West Africa, 30 years after the original Band Aid line-up topped the charts to stem Ethiopian famine. source: dailym.ai/1scBOWY Follow us: @MailOnline on Twitter | DailyMail on Facebook
Posted on: Mon, 08 Dec 2014 15:49:22 +0000
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