Our paper Mazar, Nina, On Amir and Dan Ariely “The Dishonesty of - TopicsExpress



          

Our paper Mazar, Nina, On Amir and Dan Ariely “The Dishonesty of Honest People: A Theory of Self-Concept Maintenance” has been named winner of the 2012 William F. O’Dell Award for the article published in 2008 that has made the most significant long-term contribution to marketing theory, methodology, and/or practice. Announcement: marketingpower/AboutAMA/Pages/AMA%20Publications/AMA%20Journals/Journal%20of%20Marketing%20Research/JMRAwards.aspx#
Posted on: Sun, 23 Jun 2013 08:31:54 +0000

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