PURE MICHIGAN: State plans expanded global advertising 11 MAR 2014: Researchers say Michigans tourism industry will grow as the state begins advertising more in Canada, Germany, China and the United Kingdom. Researchers at Michigan State University found that the states tourism industry experienced a four percent increase in overall spending in 2013. Hotel occupancy rates rose two percent. The only exception to growth was a predicted dip in national park visits because of the federal government shutdown. Tourism spending is expected to increase 4.5 percent in 2014. Michigan State University tourism expert Dan McCole says factors such as the stock markets and consumer confidence suggest that Michigan tourism will experience another strong year. Monday is the second day of the Pure Michigan Governors Conference on Tourism near Traverse City. The states Pure Michigan tourism campaign has worked to attract visitors. JustTravelDeals.ca
Posted on: Tue, 11 Mar 2014 12:01:12 +0000
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