Pinterest is introducing paid advertising and the product is - TopicsExpress

Pinterest is introducing paid advertising and the product is called ‘promoted pins’. This is influenced by Twitter’s and Facebook’s ad products with the same name. The basic concept is that businesses will now be able to pay for showing certain pins at the top of the search results and category feeds. Pinterest founder and CEO, Ben Silbermann, said that these ads would be “tasteful” and “transparent” and there will not be any “flashy banners” or pop up ads. So far they are trying out this new product with select businesses only. But it will be rolled out on a larger scale in the near future. Are you excited about “promoted pins”? How are you planning to popularize your business on Pinterest with this new ad product when it is released globally? #Pinterest #socialmedia

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