Preview of Arizona View Magazine letter to the readers, upcoming April 2014 issue: Ethics do exist. For 107 years and counting, Coldwell Banker® has stayed true and on the path forged by its founder, Colbert Coldwell, who not only had the vision but a commitment to a higher standard of integrity and ethics for the real estate industry and his participation in it. Today, Coldwell Banker® continues in its commitment to these foundational values which has resulted in our parent company, Realogy Holdings Corp., being recognized for the third consecutive year as a 2014 World’s Most Ethical Company, by The Ethisphere® Institute. The Ethisphere® Institute, the leading international business ethics think-tank, sets the gold standard for rewarding the social and corporate significance of ethical conduct. Their recognition is a great honor and has special significance to all of us working for and affiliated with Coldwell Banker Residential Brokerage. This worldwide acknowledgment speaks volumes of our efforts in walking-the-walk and going beyond the mere words of ethical practices and placing them into action, for the best outcome of our clients. When faced with one of the most important financial decisions of their lifetime, home buyers and sellers need to know that their independent real estate agent is not only looking out for their best interests, but that their brokerage firm maintains upstanding and ethical business practices. We have a long-standing tradition for recruiting the most professional, talented and ethical independent sales associates in the industry. Our executive leadership, which offers an unprecedented amount of real estate experience, also helps mentor and support our local branch leadership from the top down. Our broad-based educational programs (recently ranked no. 8, and the only real estate company to rank in the top 10 for three consecutive years, on Training magazine’s annual Training Top 125 list) focus on educating our independent sales associates with the most up-to-date technological and ethical practices in the business. When it comes to choosing a real estate professional, I’ve communicated this before: sellers and buyers frequently hold trustworthiness and reputation as the most important factors in their decision. Coldwell Banker® holds these qualities just as highly as our clients do. It’s a promise the company’s founder made more than a century ago, “The customer’s best interest above all others.” It’s one we intend to keep today and long into the future. Until next time, Malcolm MacEwen President & Chief Operating Officer Coldwell Banker Residential Brokerage, Arizona
Posted on: Fri, 28 Mar 2014 21:58:41 +0000
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