Sales of Prosecco are going through the roof in the UK, almost - TopicsExpress



          

Sales of Prosecco are going through the roof in the UK, almost tripling in the super-premium category, and increasing by 50% in the premium category. Prosecco appears to have an established support base in the UK now, no longer being seen to be a cheaper sparkling wine relative to Champagne. It is drunk every day rather than just on special occasions, and customers are now trading up in the category. In 2013 Prosecco sales (307 million bottles) exceeded sales of Champagne (304 million bottles) for the first time.
Posted on: Fri, 14 Nov 2014 17:00:10 +0000

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