Sony PlayStation 4 Sales Reach 7 Million on Surging Demand (1) - TopicsExpress



          

Sony PlayStation 4 Sales Reach 7 Million on Surging Demand (1) ift.tt/1eBrnLj Bloomberg News Five months after releasing the PlayStation 4, Sony Corp. (6758) is still struggling to keep up with demand. Sales of the $399 video-game console, which went on sale in November, surpassed 7 million units worldwide as of April 6, Tokyo-based Sony said yesterday in a statement. Sales have outpaced rival s Xbox One, which had sold 4.2 million, according to an early April estimate from VGChartz. Brisk sales of the new machines are proving demand remains viable for high-performance video-gaming in the era of cheap, popular play on mobile phones and tablet computers. PlayStation 4s lower price and wider worldwide availability have given the console an early edge against the Xbox One. Although we are still facing difficulties keeping up with the strong demand worldwide, we remain steadfast in our commitment to meet the needs of our customers, Andrew House, president and group chief executive officer of Sony Computer Entertainment, said in the statement. Software sales for the PlayStation 4, which is unable to play titles for its predecessors, are also rising. More than 20.5 million copies of games have been sold at retail stores and through digital downloads on Sonys online store as of April 13, according to the statement. Developers plan to release about 120 titles for the PlayStation 4 this year, Sony said. Shares of Sony fell 0.1 percent to 1,922 yen as of 9:01 a.m. in Tokyo. Microsoft, based in Redmond, Washington, has been discounting the $499 Xbox One to help bridge the price difference with Sony. A bundle including the Xbox One and the exclusive title Titanfall from Electronic Arts Inc. has been offered for $450 at retailers including Wal-Mart Stores Inc. The researcher NPD Group Inc. plans to release monthly video game sales data today. To contact the reporter on this story: Andy Fixmer in Los Angeles at [email protected] To contact the editors responsible for this story: Anthony Palazzo at [email protected] Robert Fenner
Posted on: Thu, 17 Apr 2014 02:24:08 +0000

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