Sosh Nabs $10.1M Series B Led By Khosla Ventures To Take Its Activity Concierge Into New Cities If you live in NY or SF, chances are you’ve heard of Sosh, the activity concierge that serves up things to do in your city with nary a search query on your part. Well, today, the company has raised a $10.1 million Series B led by Khosla Ventures to fuel expansion into new cities. Current investors Battery Ventures also participated in the new round, along with the addition of co-founder of Instagram Mike Krieger, former CEO of the Washington Post (as of a few weeks ago) Don Graham, and former President and Chief Marketing Officer of Polo Ralph Lauren Hamilton South. More over, Keith Rabois (formerly of Square and Yelp!) will join the board of directors. Just in case you don’t live in SF or NY, Sosh is to activities as Songza is to music. Instead of searching for things to do and connecting with friends, Sosh acts as a concierge, automatically surfacing the best activities and events in the areas where you hang out. Sosh founder Rishi Mandal explained that he was delighted to bring these visionaries aboard and receive feedback. For one, Krieger’s experience in building a social graph based on hundreds of thousands of data points will be “invaluable” to the Sosh team, as will Graham’s experience in content and publishing. Mandal expects that Sosh’s 200 explicit and 1,000 implicit data points per user should make for some fun homework for Krieger. Plus, Sosh’s long-term vision goes much further than a free, activity recommendation app. Eventually, claims Mandal, Sosh will become its own marketplace for artisans (such as bar owners, chefs, artists, etc.) to market classes or events in a highly engaged atmosphere, with Sosh taking part of the transaction. The addition of Rabois is also a huge win for the Sosh team. He’s very familiar with local, as he was an early investor and long-time board member in local review site Yelp. He’s also worked to help enable more small-business transactions, in his previous role as chief operating officer at payment company Square. But for now, the team is focused on laying the groundwork. Before evangelizing to small businesses and artisans, Sosh first needs to penetrate the market fully (expansion) and really understand what you want to do, before you’ve ever even thought about it. “Right now we’re gathering information on over 100,000 users in multiple cities, like where they go, with whom, and how much bit.ly/16fMkWO tcrn.ch/16fMjCf Source: TechCrunch
Posted on: Tue, 13 Aug 2013 17:14:50 +0000
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