THE SUPPLY CHAIN EVANGELIST This is to underscore the importance of a supply chain executive that invests the time to promote the supply chain’s value — a supply chain evangelist—along with significant benefits such a role can deliver. A PricewaterhouseCoopers report suggests that the inherent value of the supply chain remains widely misunderstood in the boardroom: Even supply chain executives themselves often are unaware of the full value they can contribute to an organization; most are primarily focused on day-to-day operations. In other words, supply chain leaders are busy. They are developing collaborative relationships with other departments as well as with trading partners, responding to pressure from the competition, and developing their teams. These functions leave little time to promote the value of the supply chain to their superiors or their team members. Failing to communicate the role of the supply chain to all involved parties obviously can have undesirable consequences. A recent McKinsey survey indicated that functional groups that did not recognize how they influenced each other is the most frequent obstacle to collaboration when negotiating the major supply chain tradeoffs.
Posted on: Tue, 09 Dec 2014 05:57:16 +0000
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