Take some time to read a part of the opportunity as described in a Cisco white paper about #IoT or as Cisco calls it #IoE My research focus on Customer experience (a $3.7 trillion industry) and from here we will discuss everything. Marketing is EveryWare now! " The Opportunity In February 2013, Cisco released a study (cisco/web/about/ac79/ docs/innov/IoE_Economy.pdf) predicting that $14.4 trillion of value (net profit) will be at stake globally over the next decade, driven by connecting the unconnected — people-to-people (P2P), machine-to-people (M2P), and machine-to-machine (M2M) — via the Internet of Everything (IoE). Cisco defines the Internet of Everything as the networked connection of people, process, data, and things. The benefit of IoE is derived from the compound impact of connecting people, process, data, and things, and from the value this increased connectedness creates as “everything” comes online. In this respect, IoE provides a clear answer to the question of future sources of value. The $14.4 trillion in IoE “Value at Stake” — the potential bottom-line value that can be created, or that will migrate among private-sector companies and industries based on their ability to harness IoE over the next decade — is being driven by five key areas: • Asset utilization ($2.5 trillion) — IoE reduces selling, general, and administrative (SG&A) expenses and cost of goods sold (CoGS) by improving business process execution and capital efficiency. • Employee productivity ($2.5 trillion) — IoE creates labor efficiencies that result in fewer or more productive person-hours. • Supply chain and logistics ($2.7 trillion) — IoE eliminates waste and improves process efficiencies. • Customer experience ($3.7 trillion) — IoE increases customer lifetime value and grows market share by adding more customers. • Innovation, including reducing time to market ($3.0 trillion) — IoE increases the return on R&D investments, reduces time to market, and creates additional revenue streams from new business models and opportunities."
Posted on: Tue, 01 Oct 2013 16:52:20 +0000
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