Tango A licensing success story, Tango was top five in the Licensing.biz Power List, and licensed products have generated over £6 million at retail. The brand itself is worth over £31 million at retail, with ‘You’ve Been Tango’d’ one of the most successful brand slogans. Licensees include Rose for sugar confectionery, Trademark Products and Poetic Gem for apparel, Maxilin for flavoured liquorice, while Bon Bon Buddies have launched Tango flavoured Nanobytes. A recent launch has been Tango Jaffa Cakes which are proving a great success. There are also shower gels, hand soap and bath foam from 151 Products and Lip Balms from Crackerjack.
Posted on: Mon, 08 Dec 2014 15:33:56 +0000
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