The Idea: What if we could tell people there was a parking space right here? With HERE balloons, S-Oil did exactly that. They set up a bright yellow balloon in each space. The balloon falls when a car parks in the space, and rises again when the car leaves. Drivers could see the colorful balloons from far away and spot empty spaces. Quick parking means saving time and saving oil. That means happier drivers and a healthier planet.
Posted on: Wed, 24 Jul 2013 07:24:20 +0000
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