The Oscar Pistorius Trial - A Carte Blanche Channel a resounding success After the much-anticipated conclusion of the Oscar Pistorius criminal trial, the DStv pop-up channel, The Oscar Pistorius Trial - A Carte Blanche Channel, has come to an end. Since its launch in March 2014, when the worlds media descended on Pretoria to cover the trial of Paralympic athlete, Oscar Pistorius, the dedicated 24-hour channel consistently featured as one of the most watched channels on DStv, with its highest viewership recorded during Pistorius testimony. It also proved to be as much educational as it was sensational. We are very pleased with the success of the channel. It proved to be one of the top ranked channels on DStv with massive engagement on social media, said Aletta Alberts, Head of Content for MultiChoice. The Oscar Pistorius Trial - A Carte Blanche Channel gave viewers in South Africa access to balanced, round-the-clock coverage of the trial, as well as exclusive documentaries, profiles and in-depth expert analysis. Audiences outside of DStvs footprint in Africa had access to the same content through the oscartrial website where content was streamed live with 24-hour coverage. The channel met all our expectations while remaining sensitive and objective to the issue, allowing viewers to make up their own minds. We are very proud that we were able to share a complete picture of how the judicial system works in our country, backed by expert opinion and an objective view of the process, said George Mazarakis, Channel Head for The Oscar Pistorius Trial - A Carte Blanche Channel. The channel, a first for South Africa, secured exclusive access to acclaimed international experts, who featured as regular guests. These included criminal defense attorney, Robert Shapiro, famous for his defense of OJ Simpson, American forensic experts and police consultants to hit TV shows like Dexter, who provided fascinating insights. The editorial team responsible for the channels conception and content included the same team of journalists who have brought the world 26 years of credible, award-winning investigative reporting on news magazine show, Carte Blanche. The channel had all the elements of a good procedural court room drama, including a celebrity local hero and an overlay of audience participation through social media. Backed by Facebook poll results, viewers confirmed that they found the channel educational, with the expert sessions where legal questions were answered by a panel of experts being noted as the most popular feature. We are always looking to produce new, innovative and exclusive content that adds value to lives. We were proud to have brought content of such high interest to DStv viewers and would like to thank the whole team responsible for the channels production, says Alberts. The Oscar Pistorius Trial: A Carte Blanche Channel was screened on DStv Channel 199 or via live stream at oscartrial.
Posted on: Wed, 22 Oct 2014 09:42:38 +0000
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