The University of Iowas new marketing campaign, which runs through - TopicsExpress



          

The University of Iowas new marketing campaign, which runs through the end of August, will spread the UI “story” via billboards, in video and audio spots on websites such as Pandora and Hulu, and through online video and display ads. Using the hashtag “#TheUforIOWA,” the campaign also aims to reach its younger audience through social media, according to Joseph Brennan, vice president of UI communication and marketing.
Posted on: Tue, 15 Jul 2014 03:00:00 +0000

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