The number on the speedometer isnt always an indication of how - TopicsExpress

The number on the speedometer isnt always an indication of how fast youre getting to where youre going. You might, after all, be driving in circles, really quickly. Campbells Law tells us that as soon as a number is used as the measurement for something, someone will get confused and start gaming the number, believing that theyre also improving the underlying metric, when, in actuality, theyre merely making the number go up. Here are a few measurements that are often the result of speedometer confusion: Book sales vs. Impact Money vs. Happiness Twitter followers vs. Anything Money raised vs. Votes earned Weight vs. Health Income vs. Skill Facebook likes vs. Liked Tenure vs. Competence Faster? How about better? [seth godin]

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