The resulting film, The Animal Condition, which premieres at the Melbourne International Film Festival in August, documents the rise of animal welfare from a relatively fringe issue in 2009. Mr Dahlstrom says the role of undercover footage, shot by activists on farms, and published on social media and increasingly in the mainstream media, has been critical to the rise of the animal welfare cause. It seems like at one point the media decided ‘yes, we are going to show this undercover footage thats been collected by activists’ and that seems to have been a game-changer,” he said.
Posted on: Thu, 24 Jul 2014 04:29:59 +0000
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