“The truly scary thing about undiscovered lies is that they have a greater capacity to diminish us than exposed ones. They erode our strength, our self-esteem, our very foundation.” ―Cheryl Hughes There are a lot of undiscovered lies in the marketing industry -- a lot of hype, deception, and manipulation. Unfortunately, too many of us buy into it: literally, spend money with marketers who make big promises yet deliver much less. Or we buy products/programs/services that we might need soon, because we were sold into it. Tactics often used: stoking the fear, greed, and desire of ones audience. Is that the pattern we want to support in the world that our children & grandchildren are inheriting? Its time to come up with a Mindful Marketing Manifesto -- for business owners who want to do their highest work, taking the high road and not succumbing to tactics that decrease their audiences level of consciousness and spirituality. It will also be for all of us who are consumers/customers/clients -- to stop spending money with coaches / consultants / gurus / infopreneurs / businesses who use such tactics to get us to buy. To channel money instead to the good people who are perpetuating behviors (and therefore, patterns) of Honesty, Wisdom, Compassion. What tactics have you been seeing in marketing & promotion that you dont feel should be supported any longer? Comment below. Thank you! Ill also share my ideas on tomorrows episode. Friday 12pm Pacific. Join live or watch the replay at: https://youtube/watch?v=NOeFI6S1lEo
Posted on: Thu, 02 Oct 2014 19:53:46 +0000
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