There are lots of reasons to fit webinars into your marketing strategy (here are five), but to make them truly effective, you need to get the right people on board and set them up for success. Industry experts, influencers, and successful customers can be wonderful additions to any webinar. They help secure attendees. They bring a fresh perspective to your content. They raise the bar of your presentation. But just because they know all about your field or a topic doesn’t mean they know all about your webinar process. Like any guest, it’s important to treat them well, make them comfortable, and make sure they have a good time. And in the webinar world, that means prepping them thoroughly. So to ensure a happy webinar guest and a killer online event, follow these six steps for webinar prep. ow.ly/t7cRk
Posted on: Thu, 30 Jan 2014 16:57:07 +0000