There are times when doubling your conversion rates isn’t - TopicsExpress

There are times when doubling your conversion rates isn’t achieved through increasing the number of newsletter subscribers, but rather convincing more of your existing subscribers to buy. What most marketers don’t know is that it’s a lot simpler than they think. There’s no need to manipulate, coerce, or even hypnotize readers into doing things that they don’t want to do – all you need is a little understanding of psychology and how to flick mental “switches” that will help convince people to buy. These psychological triggers have been there all along, and knowing what they are will allow you to double your sales.