There are two types of Vision in the Automobile Market: 1) - TopicsExpress



          

There are two types of Vision in the Automobile Market: 1) Incremental Improvement through Process Improvement, Cost Cutting, Technology & Platform Sharing, Joint Venture etc 2) Innovation Development Most of the local car makers adopt the strategy number one in order to turn their dream of becoming a successful multinational brand. There are only few who do the unexpected first via Strategy Number two. The Idea behind the successful innovation is the market mapping exercise and the Identification of the Matured & Intelligent Automobiles. BMW is the only brand who knows the road ahead (BMW Group; BMW International; BMW India; BMW Vision)
Posted on: Sun, 17 Aug 2014 06:18:46 +0000

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