This is wholesome: Nabisco ad features family with gay dads The company defends its ad saying that the reality of family has changed, but the wholesome connections that all families share will endure 23 March 2014 | By Sylvia Tan Image: Nabisco ad/Youtube In Nabiscos new ad for its Honey Maid / Teddy Grahams snack line, a variety of families with including one with two dads are being featured with the tagline: This Is Wholesome. The 30-sec commercial opens with a gay male couple bottle-feeding their child before viewers are shown a tattooed dad laughing with his daughter, and an interracial couple and their three kids holding hands. The voiceover says: No matter how things change, what makes us wholesome never will. Honey Maid – everyday wholesome snacks for every wholesome family. This is wholesome. The commerical has unsurprisingly drawn criticism from anti-gay groups including One Million Moms which called the ad an attempt to normalize sin. On their YouTube page, Honey Maid explains: Today we celebrate all families. From working moms to two moms; stay at home dads to single dads; adopted kids to surrogate kids. Honey Maid recognizes that the reality of family has changed, but the wholesome connections that all families share will endure. In 2012, Nabisco, the company behind Oreo cookies, attracted controversy after posting a photo of an Oreo cookie in which the iconic white filling has been replaced with six rainbow-colored layers to support Gay Pride month.
Posted on: Sun, 23 Mar 2014 11:43:04 +0000
Trending Topics
Recently Viewed Topics
© 2015