Three is a charm: JEANRICHARD now partner of both BNY Mellon Boat - TopicsExpress



          

Three is a charm: JEANRICHARD now partner of both BNY Mellon Boat Races The Swiss Luxury Watch Manufacturer is for the third time partner of The BNY Mellon Boat Race and as a first also of The Newton Women’s Boat Race JEANRICHARD is the official timekeeper of The BNY Mellon Boat Race and will support this prestigious and venerable race for the third consecutive time in 2015. As a premiere, the Swiss luxury watch manufacturer will also be the official timekeeper and watch for The Newton Women’s Boat Race, both taking place on 11th April 2015 in London, United Kingdom, as the Oxford Presidents accepted the challenges made by the Cambridge Presidents at the Autumn Reception held at the BNY Mellon Headquarters. For the third year in a row, JEANRICHARD will serve as the Official Timekeeper and Timepiece of The 161st Oxford and Cambridge Boat Race, when the University Boat Clubs face each other on the Thames on Saturday, 11th April 2015 for the world’s most renowned and traditional Boat Race. For the 2015 event The BNY Mellon Boat Race will be joined by The Newton Women’s Boat Race for the very first time and will mark sporting history, when thousands of live spectators along the banks of the Thames and millions of TV viewers from the UK and worldwide will follow both the men’s and women’s Races. Both, The BNY Mellon Boat Races and JEANRICHARD have common values and beliefs that are deeply rooted in their respective Philosophy of Life. The men’s and women’s teams of the Oxford and Cambridge University Boat Clubs show dedication, endurance and passion in their Races, all common attributes with JEANRICHARD. This partnership was also entered into under the aegis of the JEANRICHARD’s Aquascope collection and generated already an exclusive timepiece: an Aquascope model designed in the race’s traditional colours, with a minute-circle and double hour-marker at 12 o’clock reproducing the two shades of blue corresponding to the two teams (Dark Blue for Oxford, Light Blue for Cambridge), a blue rubber strap with a finely-ribbed surface, and a seconds hand adorned with an arrow referring to the logo of the Race. The Aquascope edition for the Newton Women’s Boat Race will in addition feature the “rubbergator” strap in all feminine white. This new development by JEANRICHARD combines the style and elegance of an alligator-skin strap with the water-resistance of a strap made out of rubber. “The partnership with The BNY Mellon Boat Races is an example of how JEANRICHARD’s Philosophy of Life is executed in a passionate yet highly intense challenge” said Bruno Grande, Managing Director of JEANRICHARD. “With pleasure we announce the support of The Newton Women’s Boat Race for the first time and also the creation of an exclusive Aquascope timepiece for the ladies”. The BNY Mellon Boat Race and The Newton Women’s Boat Race will take place on Saturday 11th April 2015 at 5.50pm and 4.50pm respectively
Posted on: Thu, 30 Oct 2014 11:29:13 +0000

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