We have a little insight into Farhi by Nicole Farhis Creative Director! DESIGNER NAME: Joanna Sykes BACKGROUND: Appointed as Creative Director for Nicole Farhi in July 2012 British designer Joanna Sykes graduated from Central Saint Martins with a first class honours degree in Fashion Design and Marketing in 2001. Formerly head designer for Freda at Matches, Joanna Sykes also ran her own eponymous label Sykes for three and a half years. Her previous roles include design consultant at Giorgio Armani in Milan and womenswear designer for Alberta Ferretti and Philosophy. SIGNATURES: Timeless style and effortless elegance. Luxe, laid back wardrobe pieces made from luxurious fabrics and interesting textures. IDEAL CLIENT: Relaxed and confident; artistic and creative. Our customers wear clothes that allow them to get on with living an independent, spirited life. Though excited by fashion they tend to possess a distinct individual sense of style that isnt dictated to by trends.
Posted on: Thu, 23 Jan 2014 18:01:51 +0000
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