You simply cannot persuade through logic alone.-Carmine - TopicsExpress

You simply cannot persuade through logic alone.-Carmine Gallo Pain is often a result of dysfunctional movement. Dysfunctional movement is habit. To change movement you must change habit. Habit is behavior. To change habit you must persuade behavior. Behavior is more emotional, than logical. E-Motion is the linchpin to better movement. Data, charts and statistics have their place. However, they will unlikely change behavior. Educators and presenters been trying to do that forever. Same ole same. Lose some Logos and add more Pathos, you just might see magic happen. Pathos: Act of appealing to emotions. Logos: Data, charts, statistics. Example: PowerPoint Statistics on EMG activations of the hip musculature in a single leg stance. Cool info. Logos. Tell me how its relevant to my meaningful task aka., my life. Why should I give a shit. Pathos.

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