YouTube Partner Promotion FAQs YouTube Partner Promotion is a program designed to help you build your audience through tools including on-site promotional placements and off-site paid ads. All promotion is 100% YouTube run and funded. How am I promoted? YouTube Partner Promotion consists of a variety of tools to promote your channel, including: Featured Videos on site: Featured Videos are algorithmically selected promotional units that can appear across YouTube on locations such as watch pages, search pages and the homepage. These units drive viewers back to your watch pages. Ad units on the Google Display Network: These ad units are paid off-site banner promotions similar to Featured Videos. Videos are algorithmically selected for this promotion. Once a video is selected, its placed into a banner template and promoted on contextually relevant sites within the Google Display Network—a group of websites that reaches 92% of the internet population. When clicked, the ad unit will drive people to your watch pages or channel. Other on-site promotions: These promotions include a variety of units that can run on YouTube. These units primarily drive people to your watch pages or channels. Other off-site promotions: These promotions may include any advertisement that occurs off site such as a video or banner ad. How much promotion can I expect? The amount of promotional support varies for everyone; however, we hope to provide thousands of partners with support. It is impossible to estimate if, and how much, promotion you will receive. How am I selected for promotion? Selection criteria and available promotional tools depend on a number of criteria—certain types of promotional support are more likely for specific partners: Featured Videos on site: If you monetize your videos, you are eligible for this promotion. Most Featured Videos are selected by an algorithm that searches for engaging videos to display. There are a handful of Featured Videos that are hand selected. Ad units on the Google Display Network: If you became a partner prior to March 28, 2012, you can be promoted by this tool. Videos are algorithmically selected for promotion—the algorithm searches for engaging YouTube videos. Claimed videos will not be eligible for promotion Other on-site promotions: For this promotion, selection will be handled on a case-by-case basis. Many of those who have been chosen for this in the past have been long-standing partners. Other off-site paid promotions: For this promotion, selection will be handled on a case-by-case basis. Many of those who have been chosen for this in the past have been long-standing partners. What is an engaging video? Many criteria go into deciding whether a video is engaging. In simplistic terms, a video that has performed well for an extended period of time is considered engaging. What will these promotions look like? Below are a few example promotions: YouTube partner programs & rewards YouTube Partner Rewards YouTube Partner Promotion FAQs YouTube Certification University of London International Programmes What do ad units on the Google Display Network look like? The units are 300x250 banner ads that will appear similar to the example below: How do I participate? If you are from the United States, United Kingdom, Australia, India, Germany, France, Spain and Mexico there is nothing you need to do to participate—you are already enrolled! If you are from a country not listed, you are not eligible for YouTube Partner Promotion; however we plan to expand the program into more countries and will update you when we do. Is the promotion free? Yes! All promotion is 100% YouTube funded and managed. How do I opt out? You can opt out of off-site paid promotion by going to your YouTube account settings, clicking on the promotion tab and unchecking the off-site paid promotion opt-in. Currently, there is no way for you to opt out of on-site promotion. Can I opt out of promotions appearing on specific websites? No; you are unable to opt out of promotions on specific websites. How can I increase the level of promotion I receive? There is no guaranteed way to increase the level of promotion you receive; however there are a few things you may be able to do to increase your chances of promotion: Algorithmically selected promotion: Many of the things that can be done to improve video performance can also help get a video included in algorithmically-selected promotion. Read the Creator Playbook to find information about how to optimize video performance. Non-algorithmically selected promotion: In this case, partners that have been selected in the past have been long-standing YouTube partners that have consistently created compelling content and built large audiences. Can I track the promotion? Currently, a small portion of YouTube Partner Promotion is tracked in YouTube Analytics within the “traffic sources” section. We’re actively working on ways to allow you to fully track the effects of YouTube Partner Promotion and will update you once you can. theweeklypay/index.php?share=15501
Posted on: Fri, 25 Oct 2013 10:35:39 +0000
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