At SEG we do marketing, pr, social media, event & film production, with social media are you aware of the best social platform to hit your target audience? The major social media networks each have different strengths and advantages, making them useful for different strategies. Here’s a quick look at the biggest social media platforms: Facebook: This network is the champion of personal interaction, able to put a human face on your business. Facebook is a great place to display the visual side of a small business with page headers, profile pictures, and photo albums—and it’s also the place for longer content, since you can put up features and notes. Twitter: Fast, furious, and informal, Twitter is the network for big audiences and building buzz. Personal connections aren’t as important on this social media network, but you need content that people really want to share—and you have to get it across in 140 characters or less. LinkedIn: The network for businesses talking about business, formal and professional LinkedIn is the place to make connections within your industry. If you’re a B2B small business, this might be your main platform. YouTube: Still the biggest video content sharing network on the planet, YouTube works best for small businesses with a lot of visuals and events, or those who can make a great personal presentation. If you’re an excellent speaker with an entertaining or engaging style, you could get a lot of followers on YouTube. Google+: While this network was once touted as “the new Facebook,” the mass exodus to Google+ never quite happened. Still, Google+ is the best social media platform for optimizing Google searches and local keywords, because it’s tied directly to the search engine giant. #googleplus #socialmedia #facebook #twitter #youtube #linkedin #sagestevens #stevensentertainmentgroup
Posted on: Tue, 09 Jul 2013 09:44:35 +0000
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