Back in the saddle again! Spent four days resting (but not - TopicsExpress



          

Back in the saddle again! Spent four days resting (but not really!), making notes, thinking about the next evolution of Deans Beans. I realized my goal is not growth, but impact. Impact in the farming communities and impact on the consumer consciousness. It has been easier to accomplish over the past two decades, but harder now that sustainability, trade justice etc. has been captured by the mainstream and reduced to marketing and branding with little, if any, substance behind it. How to fight that?
Posted on: Tue, 29 Apr 2014 13:53:09 +0000

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