Following on from Mr Wades great chapel on Sunday about small things mattering, how about this from the TED website. When McKenna Pope was 13 (she’s now an ancient 14) she was pretty psyched that her four-year-old-brother’s favorite thing to do was cook. But when he decided “Only girls cook,” she was distressed. Then she noticed that Hasbro’s Easy-Bake Oven, a toy her brother had previously been dying for, only came in pink and purple, and only featured girls in its commercials. So she did what any 13-year-old would do: She uploaded her complaint as a YouTube video and petitioned the CEO of Hasbro to change the company’s marketing strategy to be more gender-neutral. Here’s the kicker: It worked. In a matter of weeks Pope got 46,000 signatures, and she was invited to the Hasbro headquarters to see the unveiling of a brand new product. Says Pope to the theater, filled with teenagers: “I realized that my voice mattered, and your voice matters too.” Read more at blog.ted/2013/11/16/sweaty-teachers-storm-chasing-and-a-surprise-appearance-from-ashton-kutcher-a-recap-of-sessions-2-and-3-at-tedyouth/
Posted on: Tue, 19 Nov 2013 06:45:19 +0000
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