Good to know: 1997: The birth of the Donut Sometimes the best ideas are the ones that come about by chance. This was exactly the case for Jordi Rubio, who by chance, whilst in the shower noticed the embellishments on the taps. It was at this moment that Jordi’s “light bulb” lit up. This was the moment that would bring about the “Donut” a color identifier and revolutionary concept that would forever change the aesthetics and functionality within the aerosol industry. It was a direct and effective solution to the problem that North-American Writers had, in which they had to paint their fingers and mark the top rim of the cans in order to ascertain which color was contained inside. The Donut made this problem just a part of history.
Posted on: Fri, 10 Oct 2014 10:37:17 +0000
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