Hair has been synonymous with beauty for the Indian woman, and Indian hair has now caught the attention of many traders globally. Search statistics compiled by Alibaba, the world’s leading small business e-commerce company, suggests that 42 percent of global searches for human hair extensions in the past year were specific to Indian hair. The study also reflects that in the second quarter of this year, U.S. buyers showed the greatest interest in Indian hair extension products, accounting for 42 percent of all buyer inquiries received by Indian suppliers. The U.K. and France were two other top buyer markets after the U.S., respectively accounting for 9 percent and 6 percent of all related buyer inquiries during the quarter. Other prominent buyer markets globally for Indian hair extensions are Brazil, Canada, South Africa, Spain, Germany and China. Commenting on the search statistics, Mr. Sandeep Deshpande, Country Manager, Alibaba India said, Indians are known to use natural remedies for keeping hair thick, long and beautiful, which is one of the biggest reasons for the growing demand for Indian hair in overseas markets. With Bollywood performing well in the overseas markets, Indian actress sporting long locks have also become fashion icons. This could be another contributing factor to the surge in interest in Indian human hair extensions.
Posted on: Mon, 04 Nov 2013 13:41:03 +0000
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