Perhaps even more importantly, these start-ups are able to carve - TopicsExpress



          

Perhaps even more importantly, these start-ups are able to carve out a niche with unique offerings that stand out among mass-market goods. As the saying goes, “If it has a UPC code, Amazon will beat you” (via Chris Dixon). By owning the design and manufacturing, v-commerce retailers don’t have to compete head-to-head with Amazon. In addition, they can offer their customers a more rewarding experience based on small-batch, artisanal philosophies. https://lnkd.in/ePzmzsj
Posted on: Mon, 26 Jan 2015 08:26:40 +0000

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