Power Of Multi-Step Marketing One-step selling is very difficult. When your economics pemit multi-step, its always better. First of all, by lowering the barrier to response way, way down for the first step, you capture the greatest number of leads possible - and leads have value. Multi-step allows you to ease the burden of any one step to do too much heavy lifting. Multi-step allows the prospect to feel he is choosing you vs. being pursued/sold by you. bit.ly/12UbNV8
Posted on: Tue, 05 Nov 2013 06:28:54 +0000
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