Theres an interesting conversation happening around social media - TopicsExpress

Theres an interesting conversation happening around social media and sensitive topics after DiGiorno Pizza misused a hashtag. What was meant as a lighthearted Tweet went horribly wrong. They are handling the situation with grace and transparency. It is a good reminder for all businesses using social media venues to build and promote their brand. Build some habits around posting. For instance, taking a few minutes to understand the context of a conversation or a hashtag can be the difference between building connections or destroying them.

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